Sharf Ventures Portfolio

I’m an early-stage angel investor who prefers to invest as early as possible. I bet on people above all else. I’m industry-agnostic but focus on consumer (CPG), wellness more broadly, and businesses that simply make my life easier.

Companies I Backed Early

I invest as early as possible and be a value-add partner every step of the way.
My investing framework is simple:
  • Do I think the founder is a winner? Are they obsessed?
  • Can I leverage my network, distribution, and access to help give the company an unfair advantage?
  • Would I use the product/service?
  • Is it a market opportunity that excites me?
Ben and a man sitting and smiling in an office setting with a table holding water bottles in front of them.
Company Logo
Dog is Human

Dog is Human is a pet health company that specializes in clean, effective, and vet-formulated dog health innovations.

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Atomic

Atomic Industries is a computational manufacturing company building an AI-powered tool and die maker.

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Aura

Aura is a creative tool to share workouts on social media.

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Company Logo
Rocco

Rocco is a financial wellness app that lets users access small advances on earned wages, monitor spending, and receive alerts to help avoid overdraft fees.

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Dog is Human

Dog is Human is a pet health company that specializes in clean, effective, and vet-formulated dog health innovations.

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First Check
Consumer
Wellness
Atomic

Atomic Industries is a computational manufacturing company building an AI-powered tool and die maker.

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First Check
B2B
Aura

Aura is a creative tool to share workouts on social media.

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First Check
Consumer
Pre-Seed
Advisor
Superpower

Superpower offers a digital health platform that integrates comprehensive diagnostics, personalized care plans, and health tracking tools .

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Pre-Seed
Ecommerce
Wellness
Consumer
OuterSignal

OuterSignal provides brands with instant VIP-customer detection and real-time, fully enriched customer profile data on every single order.

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Advisor
B2B
Pre-Seed
Ecommerce
Haven

Haven is a full stack accounting firm for startups and growing businesses.

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Advisor
B2B
Seed
Delphi

Delphi is digital cloning that scales time, monetizes knowledge, and interacts audience at scale.

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Seed
Consumer
Breathewave

Breathewave is founded on a powerful truth: how you breathe determines how you live.

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Pre-Seed
Advisor
Consumer
Wellness
Create

Create Wellness specializes in the production and sale of creatine monohydrate gummies, a unique offering in the health and wellness market.

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Consumer
Seed
Wellness

What Founders Say About Working With Me

Cassandra
"From day one, Ben has been in the trenches with us - always a call away, opening doors we need, and constantly asking how he can help. Whether it’s a strategic intro, a brand collaboration, or a late-night brainstorm, he shows up every single time.”
Max Siegelman
Founder, Siegelman Stable
zach
"Ben is an amazing investor and even better friend. Always there. Always to the point. Always tells you what you need to hear, but might not want to hear."
Zach Pogrob
Founder, Aura
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